I love working for GigaOm because of its dynamism and the forward-looking philosophy that fuels all our research projects. The firm is relatively recent to the market, but the idea of positioning our research activity and the resulting reports stands out from the crowd, thanks to a different approach that I cover here. We focus more on the technical aspects of solutions, and the vision, and capacity of execution of vendors instead of looking primarily at market share and other parameters that are not really of help if you want to build an IT strategy that is modern, flexible, and again, forward-looking! Be Safe, or Be Strong! In today’s organizations, IT decision-makers have two options, the second of which drives how we develop and publish our research. Stay safe, always. If this is your mantra, I am pretty sure you are not reading this, and you probably never heard of GigaOm before. Your favorite research analyst is a well-established firm, and your favorite saying is, “nobody g